OUR STORY

I'm Ayesha, the owner and founder of YaYaYum Boards. It all started in 2019 when I was fresh out of college (woo pig baby!) trying to figure out what was the next step in life. Little did I know, my knack for entrepreneurship was about to kick in full gear.

From selling smoothies door-to-door to crafting yarn hangings in my college dorm (you can still find proof on IG @yayayarn_), I've always found joy in creating and bringing smiles to others' faces since I was young.

Charcuterie boards entered the picture during college girl's nights, where we'd pair a $10 meat and cheese tray with a $3 bottle of wine. I was living for these moments, something about eating sliced cheese and deli meat on a wooden board felt like we lived such a luxurious lifestyle (lol). But what truly lit up my heart was seeing the happiness it brought others. Food has always been my love language, and I truly believe it has the power to bring people together, just like my charcuterie boards did.

This is where the spark was lit.

After graduating, I was in a period of uncertainty. Despite countless job applications in my field, nothing seemed to fit. It wasn't until May 31st, 2019, when my cousin asked me to create a board for her graduation party, that I discovered my true calling. Gathering ingredients from the grocery store with little expertise, I assembled the board at the party, unknowingly putting on a show for others. The fascination people had with the assembly of a charcuterie board was exhilarating, and I loved every minute of it.

This is where the flame of my passion burned brighter than ever.

With a little nudge from my mom (thanks, Mom!), I decided to take a chance and start selling my boards on Facebook. Little did I know, there was an untapped market craving something like this. And with each satisfied customer, my passion for YaYaYum Boards grew stronger.

Over the past five years, I've grown alongside YaYaYum Boards, evolving from a hobbyist to a savvy businesswoman. Every aspect of our offerings, whether it's our grab-and-go minis, our interactive workshops, or our bespoke grazing tables for special occasions, is infused with love and intentionality.

If you've made it this far, thank you. It's customers like you who fuel our success and inspire us to continually raise the bar. I look forward to the opportunity to serve you soon.